Cordie Walker on LinkedIn: How we made a Super Bowl ad in ONE WEEK! (2024)

It was my pleasure to work on an advertisem*nt video for GCARD.KRD We started with the scenario of the video and then the content sent to recording, and after the voice was ready, we started the motion graphic and editing works. And after all the result is here.This project was processed under the supervision of Rawezh Nuraddin.#motiongraphics #graphicdesign #advertising #advertisem*nt #reklam #socialmedia #digitalcontent #aftereffects #digitalvideo

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While #stockfootage will always have its limitations as a medium to work with, I've spent a considerable amount of time exploring how to utilize it effectively. A few years ago, I teamed up with Awakening Agency and Craig Mangan to create an ad campaign using only stock for The Art of Accomplishment Connection Course. In this particular example, we wanted people to actually stop and consider their own relationship to joy. For instance, is it true that joy is more difficult to access as we get older? If so, what might contribute to this? One common limitation of stock is coverage. I might find a beautiful scene with 30 shots, or just 3. Juxtaposition ended up becoming a driving component of the entire campaign because, as a technique, it allowed us to better leverage this limitation, allowing us to get away with bringing a viewer on an entire emotional journey simply through extreme contrast.#work #people #art #videomarketing #advertising #connection #humanconnection #stock #creative #creativedirection #campaigndesign #editing #videoediting

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Hey there! 🎥 Working with videographers can sometimes feel like a maze of fancy words, right? 😅 I've got you covered with a simple guide breaking down the steps of the video production process. Quick read, no jargon! Let me know if you have any questions - here to help! 🚀 #videomarketing #videomarketingtips #videomarketingstrategy https://lnkd.in/gqqHZQm5

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70% of ‘non-video-marketers’ plan to start online video marketing. If you're in that population, read our guide on creating an effective video production workflow. https://lnkd.in/dpk4qqRe

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We're Wrapping up Summer by Throwing Your Brand a Life SaverGood old aluminum foil – indispensable for wrapping up leftover summer picnic and barbecue goodies. Introduced commercially in 1913, it was first used to package, of all things, Life Savers candies.In this storied tradition of aluminum foil (stay with me here), Beard Boy is wrapping up summer by tossing your fall marketing plan a real life saver: A cinematic, short-form, Hollywood-level movie that tells the story ofyour brand—a rich, real, human, emotional, dynamic, compelling narrative that underpins its mission, its people, its products and its success.Emmy and CLIO Winners Call “Action!”We empower that story to be told—melding the talents ofCLIO-winning advertising creatives with Emmy-winningdocumentariansto effectively, affordably bring your tale to life. Elevating it. Celebrating it. Effectively spotlighting your “why” and your values.Turning Your Movie into a SeriesWith each project, westrategically overachieveto provide anabundance of footageand graphic elements that can berepurposedinto a full range of online, on-air and in-person videos—enabling you to amortize our production costs over a wide array of videos throughout the coming months. Here’s a sample of our brand storytelling work: https://lnkd.in/gMtbYFyHIt’s time your brand’s story was told. With care. With style. With impact. Contact us for details at info@beardboy.com. When you do, for fun, we’ll also send you a copy of our10 Health Hazards to Avoid When Creating Video and Animation Content.www.beardboy.com#beardboyproductions #videomarketing #videoproduction #videoediting #brandstorytelling #brandstory #brandidentity #productioncompany #advertisingagency

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Recently we published an article about the history of video advertising. https://lnkd.in/exptJ96N#videoadvertising #commercialvideo #ads#promotionalvideo #videography #history

Dawn of Doppler special documentary on KAKE is one of those things we keep getting positive feedback from and shows a place for special content and local news! Working on the graphic design for this project, I developed different looks that I think really capture the essence of the story. The first version was... Okay.... It was Wack. It felt too close to News... 6 years ago lol. I wanted something that matched the Era. I looked at old 40s advertising and war time posters for inspiration. I was thinking about the atomic bomb and of course I see an ad for Christopher Nolan Oppenheimer. This sounds deeper than it really was it's kind of a series of thoughts in a short period of time before I take action. Now we gotta get some posters printed! I like to have a look that not just pops but make someone feels like we are not giving you something typical. Then understanding the marketing and advertising I like to develop out the whole look. You have to work with the digital ad team, webmasters, and producers to make sure they have what they need and my goal is to make that as easy as possible. Make specials special. If you’re interested in documentaries, motion graphics, or just want to see some amazing storytelling, check it out at DawnofDoppler.com and get the Digital Experience and watch the Made for TV Cut and let me know what you think! #documentary #graphicdesign #DawnOfDoppler #creativeprocess #creative #storytelling #marketing #inspiration #digital

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This is how we get hundreds of creative assets from 1 production...#contentproduction#contentstrategy#contentmarketing#highvolumecontent#contentcreation#creativeassets#video#production#eccommerce #creative

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This is the visuals I shot on a digital camera in the city of London #contentcreation #contentcreator #ukbusinesses #socialmediacontent

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Check out my latest blog post on the Fog Blog! Learn why the term "videographer" makes video professionals cringe

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